LC4S153 - Trade Marks and Business Reputation 01 Aug 2019 - 31 Aug 2027 | Version 3
Associated Module Information
| Module Code: | LC4S153 | ||
|---|---|---|---|
| Module Title: | Trade Marks and Business Reputation | ||
| Faculty: | Faculty of Business and Creative Industries | ||
| Faculty Group: | Law | ||
| Faculty Sub Group: | Law | ||
| Module Leader: | Lewis Bishop | ||
| Module Team: | Holly Evans, Hannah Menard | ||
| First Intended Intake: | SEP 2013 | Final Year of Intake: | 2017 |
| Date Closed: | |||
| Credit Value: | 20 | Credit Level: | 7 |
| Language: | English | ||
| Percentage of Module Taught in Welsh: | 0 | ||
| Equivalent Module: | |||
| HECOS codes: | 100482 - business law | ||
| HECOS Code Weighting: | 100 | ||
Document Version Information
| Version | 3 |
|---|---|
| Valid From | 01 Aug 2019 |
| Valid To | 31 Aug 2027 |
Module Aims
The module will seek to;
- equip learners with a sound understanding of the essential principles of trade marks law and business reputation in the UK;
- assist learners to develop legal analytical skills as an intellectual property practitioner; and
- enhance domestic and comparative EU and international perspectives.
Content Summary
The content comprises the following subjects:
- Graphic Representation and Distinctiveness
- Absolute Grounds
- Relative Grounds
- Revocation
- Infringement
- Licensing Contract and Passing Off
Specific content is subject to change according to developing cases and issues.
Learning and Teaching Methods
| Activity Type | Hours |
|---|---|
| Seminar | 40 |
| Independent Study | 120 |
| Directed Study | 40 |
| Total Hours Selected | 200 |
Learning Outcomes
| # | Learning Outcome |
|---|---|
| LO1 | Show in-depth knowledge & understanding of relevant legal and secondary sources |
| LO2 | Interpret, evaluate and critically analyse trade marks law and business reputation |
Module Requisites
N/A
Assessment Criteria
| Assessment Category | Assessment Type | Description | Duration | Word Count | Weight (%) | Best of? | Pass Mark |
|---|---|---|---|---|---|---|---|
| Asynchronous Assessment | Presentation (Asynchronous) 1 | Reflective presentation on cases, theories and practice | 20 | N/A | 50 | No | 40 |
| Asynchronous Assessment | Essay 1 | Critical analysis for learners to explore recent issues | 0 | 3000 | 50 | No | 40 |
Assessment Matrix
| Assessment Type | Learning Outcomes | ||
|---|---|---|---|
| LO1 | LO2 | ||
| Presentation (Asynchronous) 1 | ✔ | ✔ | |
| Essay 1 | ✔ | ✔ | |