BJ1S37 - Critical Culture 1 15 Jul 2019 - 11 Aug 2026 | Version 2
Associated Module Information
| Module Code: | BJ1S37 | ||
|---|---|---|---|
| Module Title: | Critical Culture 1 | ||
| Faculty: | Faculty of Business and Creative Industries | ||
| Faculty Group: | Film and TV | ||
| Faculty Sub Group: | Film and TV | ||
| Module Leader: | Paul Appleby, | ||
| Module Team: | Lyndon Jones, Gwyneth Moore | ||
| First Intended Intake: | SEP 2016 | Final Year of Intake: | |
| Date Closed: | |||
| Credit Value: | 20 | Credit Level: | 4 |
| Language: | English | ||
| Percentage of Module Taught in Welsh: | 0 | ||
| Equivalent Module: | |||
| HECOS codes: | 100443 - media production | ||
| HECOS Code Weighting: | 100 | ||
Document Version Information
| Version | 2 |
|---|---|
| Valid From | 15 Jul 2019 |
| Valid To | 11 Aug 2026 |
Module Aims
This module will introduce students to a broad overview of the media industry, by exploring recent history and development of the subject in relation to present day practices.
Rather than being a survey module, this module will concentrate on developing students’ critical ability to engage with current debates surrounding media cultures. Issues like privacy versus freedom of information; the relationship between a web presence and the person creating the web presence;representation; media control etc. will be addressed. The module thus aims to explore the changing relationship between media formats, their products and contemporary culture.
Content Summary
For media student-practitioners to understand their role within contemporary culture, it is important that they understand the history, development and heritage of their industry.
This module will explore how TV, Radio and Interactive media reflects and challenges the values of society, and use case studies and examples to demonstrate how media products become a barometer of, and sometimes a catalyst for, social change.
Students will also develop the appropriate academic skills needed to research, analyse, evaluate, and appropriately communicate informed opinions.
Learning and Teaching Methods
| Activity Type | Hours |
|---|---|
| Lecture | 18 |
| Seminar | 18 |
| Independent Study | 100 |
| Directed Study | 64 |
| Total Hours Selected | 200 |
Learning Outcomes
| # | Learning Outcome |
|---|---|
| LO1 | Demonstrate an ability to research, analyse, and evaluate information, and to subsequently develop, and effectively communicate, an informed critical opinion. |
| LO2 | Demonstrate a broad understanding of the recent history and cultural/social influence of the media industry. |
Module Requisites
N/A
Assessment Criteria
| Assessment Category | Assessment Type | Description | Duration | Word Count | Weight (%) | Best of? | Pass Mark |
|---|---|---|---|---|---|---|---|
| Written Assignment (CW) | Essay (CW) 2 | Report - Written report in response to a defined assignment title | 0 | 200 | 50 | No | 40 |
| Written Assignment (CW) | Essay (CW) 1 | Theoretical Review - Exploring and applying theoretical concepts in a written form | 0 | 200 | 50 | No | 40 |
Assessment Matrix
| Assessment Type | Learning Outcomes | ||
|---|---|---|---|
| LO1 | LO2 | ||
| Essay (CW) 2 | ✔ | ✔ | |
| Essay (CW) 1 | ✔ | ✔ | |