DI3S06 - Competition Brief 01 Sep 2020 - 31 Aug 2026 | Version 1

Associated Module Information

Module Code: DI3S06
Module Title: Competition Brief
Faculty: Faculty of Business and Creative Industries
Faculty Group: Games and Design
Faculty Sub Group: Design
Module Leader: Matthew Morgan
Module Team: Liam Barrett, Elizabeth Norris, Emma Marshman
First Intended Intake: SEP 2020 Final Year of Intake: 2025
Date Closed:
Credit Value: 20 Credit Level: 6
Language: English
Percentage of Module Taught in Welsh: 0
Equivalent Module:
HECOS codes: 100062 - illustration
HECOS Code Weighting: 100

Document Version Information

Version 1
Valid From 01 Sep 2020
Valid To 31 Aug 2026

Module Aims

Support the student to manage all aspects of a creative illustration project through undertaking professional competition submissions.

Apply understanding and knowledge of the professional context of creative practice as appropriate to Illustration to a given creative brief.

Encourage an awareness of the employment market and to understand the professional context of a range of potential employment opportunities.

Content Summary

This module provides the opportunity for students to undertake specialist creative projects in order to apply their knowledge, skills and understanding in a professional and public context by responding to industry developed competition briefs. Students will further develop their professional awareness by responding to projects that explore subjects within a national or international context, and by responding to the demands of working to professional levels of expectation.

Students will be expected to apply a number of the transferable skills they have developed during the course such as time management, communication and interpersonal skills in order to produce work to specific schedules and deadlines and within defined budgets.

A combination of lectures, seminars and project supervision will allow progression through this module.

Learning and Teaching Methods

Activity Type Hours
Lecture 6
Seminar 6
Project supervision 36
Independent Study 114
Directed Study 37
Formative Assessment - Scheduled 1
Total Hours Selected 200

Learning Outcomes

# Learning Outcome
LO1 Demonstrate an understanding and application of professional expectations in response to an industry developed competition project brief.
LO2 Apply the appropriate research, creative, development and production skills in response to an industry developed competition project brief.

Module Requisites

N/A

Assessment Criteria

Assessment Category Assessment Type Description Duration Word Count Weight (%) Best of? Pass Mark
Asynchronous Assessment Portfolio 1 A full portfolio of the development and realisation of the competition brief. 0 N/A 100 No 40

Assessment Matrix

Assessment Type Learning Outcomes
LO1 LO2
Portfolio 1

Reading List

Batsford Prize: https://www.pavilionbooks.com/batsford-prize/

Creative Conscience: https://www.creative-conscience.org.uk

Cheltenham Illustration Awards: http://www.cheltenham-illustration-awards.com

D&AD New Blood Awards: https://www.dandad.org/en/d-ad-new-blood-awards/

Penguin Student Design Awards: https://www.penguin.co.uk/company/work-with-us/student-design-award/student-design-award.html

YCN Student Awards: https://www.ycn.org