FA3D06 - Final Major Project 01 Sep 2020 - 31 Aug 2025 | Version 1

Associated Module Information

Module Code: FA3D06
Module Title: Final Major Project
Faculty: Faculty of Business and Creative Industries
Faculty Group: Fashion, Marketing and Photography
Faculty Sub Group: Fashion Marketing and Photography
Module Leader: Gwyneth Moore
Module Team: Clare McTurk, Sally Phillips, Steven Wright
First Intended Intake: SEP 2020 Final Year of Intake: 2025
Date Closed:
Credit Value: 40 Credit Level: 6
Language: English
Percentage of Module Taught in Welsh: 0
Equivalent Module:
HECOS codes: 100632 - visual communication
HECOS Code Weighting: 100

Document Version Information

Version 1
Valid From 01 Sep 2020
Valid To 31 Aug 2025

Module Aims

• Consolidate skills and knowledge acquired during the course and supervise their application to a unique extended project in preparation for industry or further study
• Provide support for learning and facilitate the development of an independent project that concentrates on personal strengths, areas of interest and career goals
• Encourage independent learning and engagement with the personal and professional development planning process, including time management, critical reflection, and self-marketing.

Content Summary

The Major Project allows each student to concentrate on their own particular area of interest. With reference to the projects and work placements completed in previous years of the course, students will be encouraged to identify their own strengths and career goals, developing a unique proposal aligned closely with their personal skill-set.
Students will engage in independent learning and manage their own time throughout the module, acquiring additional study skills and project-specific subject knowledge.
Taught elements of the module will cover advanced research and study skills, planning and organisation, and verbal, written and visual communication skills. Lectures will also revisit core theories covered in past modules in relation to the development of major
project outcomes.
In addition, guest speakers will be invited to share their experiences of starting out in the fashion and retail industry. The module will highlight the importance of self-marketing and students will explore career options.

Learning and Teaching Methods

Activity Type Hours
Lecture 10
Seminar 11
Tutorial 2
Project supervision 3
Practical classes and workshops 10
Independent Study 264
Directed Study 100
Total Hours Selected 400

Learning Outcomes

# Learning Outcome
LO1 Demonstrate extensive knowledge and understanding of a specified commercial activity within the fashion and retail business industries, exhibiting awareness of the broader market environment and context in which the activity occurs
LO2 Define and apply research and analytical approaches relevant to the project, identifying and employing appropriate design processes and technologies
LO3 Conceptualise, present and defend retail business and marketing design solutions, displaying awareness of relevant theories, industry practice and professional standards

Module Requisites

N/A

Assessment Criteria

Assessment Category Assessment Type Description Duration Word Count Weight (%) Best of? Pass Mark
Asynchronous Assessment Project Output 1 Independent fashion retail and marketing project 0 9000 80 No 40
Asynchronous Assessment Portfolio 1 Online portfolio, PDP document 0 N/A 20 No 40

Assessment Matrix

Assessment Type Learning Outcomes
LO1 LO2 LO3
Project Output 1
Portfolio 1

Reading List

Aspers, P. (2010) Orderly Fashion: A Sociology of Markets. Princeton: PUP
Buckingham, M. &
Clifton, D. O. (2005) Now, Discover Your
Strengths. Pocket Books
Cairns, G. (2012) Deciphering Advertising, Art and
Architecture: New Persuasion Techniques for Sophisticated Consumers. Libri
Hines, T. &
Bruce, M. (2008) Fashion Marketing:
Contemporary Issues. 2nd Ed Butterworth-Heinemann.
Kawamura, Y. (2010) Qualitative Research Methods in Fashion. Oxford: Berg