EB3S84 - Enterprise Based Learning 01 Sep 2021 - 31 Aug 2027 | Version 1

Associated Module Information

Module Code: EB3S84
Module Title: Enterprise Based Learning
Faculty: Faculty of Business and Creative Industries
Faculty Group: Business Management
Faculty Sub Group: Business Management
Module Leader: Paul Peachey
Module Team:
First Intended Intake: SEP 2021 Final Year of Intake: 2026
Date Closed:
Credit Value: 20 Credit Level: 6
Language: English
Percentage of Module Taught in Welsh: 0
Equivalent Module:
HECOS codes: 101221 - enterprise and entrepreneurship
HECOS Code Weighting: 100

Document Version Information

Version 1
Valid From 01 Sep 2021
Valid To 31 Aug 2027

Module Aims

• To articulate the relevance of enterprise and entrepreneurship education to the meeting of broader educational goals.
• To afford students the opportunity to apply their academic knowledge to a real life scenario.
• To enrich students with the necessary experiential skills and knowledge in the managing the sustainability and growth of a social enterprise.
• To enable the students to learn from debates, negotiations, problem solving, and decision-making in a managerial context.
• To enable the student to apply their knowledge, skills, and understanding within a real commercial environment.
• To enable students to communicate effectively within the commercial environment by adhering to accepted professional behaviour and practice.

Content Summary

This module explores the concept, theories and practice of enterprise management that builds on research methodology skills and is a post-requisite progression of the Business Research: Principles and Practice module (BS3SX8). The module provides the opportunity for students to synthesize their learning from previous studies and apply their knowledge and skills to support the sustainability and growth of a social enterprise that will be launched and managed at the University campus.
Reflective and analytical progress meetings will be frequently held with the supervising tutor to ensure steady progression of the social enterprise and to ensure that the students maximise the learning opportunities that the module affords.
The students will be encouraged to associate their strategic actions to academic theory and critically evaluate their decisions. Reflective practice will feature significantly in this module. In addition, student groups will engage in the national and international Universities Business Challenge (UBC) initiative, which simulates the process of strategically operating a sizable organisation. This participation will enhance the knowledge and skills of the student and is a memorable and enlightening experience. Such initiatives also enable students to synthesize previous academic knowledge and the application of theory to professional practice will be a key feature of the module.
The module enables students to synthesize knowledge from previous academic study and the application of theory to professional practice will be a key feature of the module.
Implicit within this module is an expectation of the student to also develop professional skills and approaches expected of a business owner. Furthermore, students will be encouraged to identify potential shortfalls in their skills, knowledge and ability to perform the task and address these needs by embracing an attitude towards lifelong learning and continuous self-improvement. The module will hence improve student employability and enhance students’ ability to manage projects in the contexts of enterprise and entrepreneurship.

Learning and Teaching Methods

Activity Type Hours
Project supervision 8
Independent Study 110
Directed Study 40
Formative Assessment - Independent 2
Active/Simulation Based 10
Groupwork 30
Total Hours Selected 200

Learning Outcomes

# Learning Outcome
LO1 Students will demonstrate their ability to synthesize knowledge gained from previous academic studies in the development of a sustainability and growth strategy for an existing social enterprise.
LO2 Students will demonstrate their ability to formulate and critically evaluate a sustainability and growth plan for an existing social enterprise.

Module Requisites

N/A

Assessment Criteria

Assessment Category Assessment Type Description Duration Word Count Weight (%) Best of? Pass Mark
Oral Assessment (CW) Presentation (CW) 1 Students will present a plan indicating how they intend to manage and develop a business. 15 N/A 40 No 40
Written Assignment (CW) Essay (CW) 1 A critical and reflective self-analysis of the decision-making process and the activities adopted in managing and developing a social enterprise including their performance in the UBC (individual task). 0 3600 60 No 40

Assessment Matrix

Assessment Type Learning Outcomes
LO1 LO2
Presentation (CW) 1
Essay (CW) 1

Reading List

Boddy, D. Management: An Introduction, Harlow: Pearson Education.
Burns, P. Entrepreneurship and Small Business. London: Palgrave.
Chell, E. Entrepreneurship: Globalisation, Innovation and Development, Thomson Learning.
Kirby, D. Entrepreneurship, Maidenhead: McGraw Hill.
Penrose, E. The Theory of the Growth of the Firm, Oxford: Oxford University Press.
Storey, D. Understanding the Small Business Sector, London: Routledge.
Zimmer, T.W. and Scarborough, N.M. Essentials of Entrepreneurship and Small Business Management, New Jersey: Prentice Hall.