QA1S001 - Business in a Global Context 01 Sep 2021 - 31 Aug 2027 | Version 1
Associated Module Information
| Module Code: | QA1S001 | ||
|---|---|---|---|
| Module Title: | Business in a Global Context | ||
| Faculty: | Faculty of Business and Creative Industries | ||
| Faculty Group: | FBCI Faculty | ||
| Faculty Sub Group: | FBCI Faculty | ||
| Module Leader: | Lorna Loy | ||
| Module Team: | Khalid Solaiman, Liam Newton | ||
| First Intended Intake: | SEP 2021 | Final Year of Intake: | 2026 |
| Date Closed: | |||
| Credit Value: | 20 | Credit Level: | 4 |
| Language: | English | ||
| Percentage of Module Taught in Welsh: | 0 | ||
| Equivalent Module: | |||
| HECOS codes: | |||
| HECOS Code Weighting: | |||
Document Version Information
| Version | 1 |
|---|---|
| Valid From | 01 Sep 2021 |
| Valid To | 31 Aug 2027 |
Module Aims
This module will enable students to develop an understanding of the business environment (externally and internally) and its analysis with particular reference to economic and legal factors and business frameworks used for environmental analysis.
Content Summary
Indicative module content:
• Understanding the business environment – tools and techniques: External (PEST, 5 Forces Analysis)
• Internal (Value Chain, Resources, Ansoff’s Matrix, BCG Matrix). Summary – SWOT analysis.
• Offer, acceptance, intention to create legal contracts, consideration
• Classic case law, e.g. The case of Carlill v Carbolic Smoke Ball Company from 1892. , The case of Adams v Lindsell 1818 \\\"postal rule\\\"
• Law and regulation of the natural environment and sustainability issues (in UK and Europe)
• Demand conditions (What customers want and why it matters).
• Revenue, elasticity and pricing.
• Supply conditions (growth and investment).
• Supply and demand analysis.
• Competition and Game Theory
Learning and Teaching Methods
| Activity Type | Hours |
|---|---|
| Seminar | 48 |
| Independent Study | 65 |
| Directed Study | 75 |
| Formative Assessment - Scheduled | 4 |
| Groupwork | 8 |
| Total Hours Selected | 200 |
Learning Outcomes
| # | Learning Outcome |
|---|---|
| LO1 | Demonstrate an understanding of the ways in which business (and other organisations) are affected by the economic environment in which they operate. |
| LO2 | Demonstrate an understanding of the models, frameworks and techniques available to business to analyse their environment (internally and externally). |
Module Requisites
N/A
Assessment Criteria
| Assessment Category | Assessment Type | Description | Duration | Word Count | Weight (%) | Best of? | Pass Mark |
|---|---|---|---|---|---|---|---|
| Asynchronous Assessment | Report 1 | A report on the internal and external environment of a case organisation, including legal and economic factors | 0 | 2000 | 50 | No | 40 |
| Asynchronous Assessment | Presentation (Asynchronous) 1 | A presentation on the effect of economic and legal factors using a real world case. | 15 | N/A | 50 | No | 40 |
Assessment Matrix
| Assessment Type | Learning Outcomes | ||
|---|---|---|---|
| LO1 | LO2 | ||
| Report 1 | ✔ | ✔ | |
| Presentation (Asynchronous) 1 | ✔ | ✔ | |