BS2S13 - Your business in Esports 01 Aug 2022 - 31 Aug 2028 | Version 1

Associated Module Information

Module Code: BS2S13
Module Title: Your business in Esports
Faculty: Faculty of Business and Creative Industries
Faculty Group: Games and Design
Faculty Sub Group: Games
Module Leader: Otilia Pasareti
Module Team: Daniel Davies, Paul John, Emma Marshman
First Intended Intake: SEP 2022 Final Year of Intake: 2027
Date Closed:
Credit Value: 20 Credit Level: 5
Language: English
Percentage of Module Taught in Welsh: 0
Equivalent Module:
HECOS codes: 100078 - business and management
HECOS Code Weighting: 100

Document Version Information

Version 1
Valid From 01 Aug 2022
Valid To 31 Aug 2028

Module Aims

This module covers:
• To utilise the business theory taught in year one through real-life examples
• To get learners to take part into business type conversations and develop their communication skills, business skills, negotiation skills, decision making process
• To encourage learners to develop a business plan with alternative solutions, justifications, and financial forecasting.

Content Summary

The aim of this module is to utilise the business theory related to business forms and types, marketing taught in the first year Business module.

In this module learners are given several real-life scenarios in which they have to run board meetings, creating forecasting and making decisions by going through a proper decision-making process.

They also have to demonstrate that they are able to create a viable business plan with all the aspects including executive summary, business demonstration, market research, SWOT analysis, sales strategies and financial plans.

Guest speakers including staff from other specialisms (business and enterprise) in the college will be brought in to deliver specific content to enhance the module experience.

Learning and Teaching Methods

Activity Type Hours
Lecture 12
Seminar 13
Tutorial 1
Independent Study 90
Directed Study 64
Groupwork 10
Problem / challenge based learning 10
Total Hours Selected 200

Learning Outcomes

# Learning Outcome
LO1 Discuss the entrepreneurial opportunities within the esports industry highlighting current trends.
LO2 Document the development of a realistic business plan/pitch that tackles contemporary issues in the esports industry.

Module Requisites

N/A

Assessment Criteria

Assessment Category Assessment Type Description Duration Word Count Weight (%) Best of? Pass Mark
Asynchronous Assessment Student Choice 1 Task1: Generating evidence of the discussions and decisions made during first few weeks. Task2: A business plan. 0 4000 85 No 40
Asynchronous Assessment Presentation (Asynchronous) 1 Individual presentation held to introduce a business plan and answer arising questions. 10 N/A 15 No 40

Assessment Matrix

Assessment Type Learning Outcomes
LO1 LO2
Student Choice 1
Presentation (Asynchronous) 1

Reading List

Atrill, P. and McLaney, E. J. (2015) Accounting and finance for non-specialists. Ninth edn. Harlow, United Kingdom: Pearson Education Limited (Always learning).
Bouckaert, L. and Chatterji, M. (eds) (2015) Business, ethics and peace. United Kingdom: Emerald (Conflict management, peace economics and development, volume 24).
Dawkins, F. and Dawkins, F. (2014) Entrepreneurial edge 2-book bundle. Toronto: Dundurn (The Entrepreneurial Edge, v. 3).
Elliott, B. and Elliott, J. (2019) Financial accounting and reporting. 19th edn. Harlow, United Kingdom: Pearson Education Limited.
Fight, A. (2006) Cash flow forecasting. Oxford: Elsevier Butterworth-Heinemann (Essential capital markets).
Harbour, J. (2012) Go do! : for people who have always wanted to start a business. Chichester, West Sussex: Capstone, Wiley.
Scholz, T. M. (2019) Esports is business : management in the world of competitive gaming. Cham: Palgrave Macmillan UK. Available at: https://public.ebookcentral.proquest.com/choice/publicfullrecord.aspx?p=5717907 (Accessed: February 11, 2022).
Sellars, D. and Business Expert Press (2009) Business plan project : a step-by-step guide to writing a business plan. 1st edn. New York, N.Y. (222 East 46th Street, New York, NY 10017): Business Expert Press (Entrepreneurship and small business management collection). doi: 10.4128/9781606491119.
Stroh, P. J. (2014) Business strategy : plan, execute, win. Hoboken, NJ: Wiley. Available at: INSERT-MISSING-URL
Vinturella, J. B. and Erickson, S. M. (2003) Raising entrepreneurial capital. Oxford: Academic. Available at: INSERT-MISSING-URL (Accessed: February 11, 2022).

Futher reading
https://businesswales.gov.wales/
https://www.gov.uk/write-business-plan
https://businesswales.gov.wales/starting-up/business-plan
https://www.gov.uk/working-for-yourself
https://www.angelinvestmentnetwork.co.uk/
https://entrepreneurhandbook.co.uk/entrepreneurship/