BS4S100 - Research Methods 01 Sep 2023 - 31 Aug 2028 | Version 1
Associated Module Information
| Module Code: | BS4S100 | ||
|---|---|---|---|
| Module Title: | Research Methods | ||
| Faculty: | Faculty of Business and Creative Industries | ||
| Faculty Group: | Operations Management | ||
| Faculty Sub Group: | Operations Management | ||
| Module Leader: | Paul Thomas | ||
| Module Team: | Natalie Shawley, Sharmin Julie, Sriram Chinnadurai, Simon Thomas, Victoria Pledger, Gwyn Mapp | ||
| First Intended Intake: | SEP 2023 | Final Year of Intake: | |
| Date Closed: | |||
| Credit Value: | 20 | Credit Level: | 7 |
| Language: | English | ||
| Percentage of Module Taught in Welsh: | 0 | ||
| Equivalent Module: | |||
| HECOS codes: | 100078 - business and management | ||
| HECOS Code Weighting: | 100 | ||
Document Version Information
| Version | 1 |
|---|---|
| Valid From | 01 Sep 2023 |
| Valid To | 31 Aug 2028 |
Module Aims
Develop the students understanding and skills of research in a management subject discipline.
Critically review a range of research methodologies and select one most appropriate to address a research need.
Critically review a range of research methods and select the one(s) most appropriate to address the research design.
Equip students with the skills required for the practical aspects of planning, conducting and producing a Masters level work.
Content Summary
Conceptualisation and Operationalisation: theories, models and perspectives, constructs, concepts and variables, aim and objectives setting.
Literature Review: conducting literature review, identifying relevant theories, models and perspectives.
Data Collection: observation, questionnaires, interviews, content analysis.
Research Quality: Various reliability and validity types.
Quantitative Research Methods: surveys, experiments, quasi-experiments.
Qualitative Research Methods: case studies, focus groups, in-depth interviews.
Research Philosophy: Constituents (Epistemology, Ontology, axiology, logic, causality), schools (positivism, post-positivism, realism, pragmatism and constructivism.)
Practical issues: Ethics in business research, access to data, time management, writing, relationship with supervisor.
Data Analysis and Interpretation: principles, reporting and presenting results, use of DA software (Analytics and QDAS.)
Learning and Teaching Methods
| Activity Type | Hours |
|---|---|
| Lecture | 10 |
| Seminar | 10 |
| Tutorial | 20 |
| Independent Study | 115 |
| Directed Study | 40 |
| Formative Assessment - Scheduled | 5 |
| Total Hours Selected | 200 |
Learning Outcomes
| # | Learning Outcome |
|---|---|
| LO1 | Demonstrate a critical appreciation of research methodologies |
| LO2 | Selectively adopt appropriate analytical techniques to create appropriate methodologies to address management research questions. |
Module Requisites
N/A
Assessment Criteria
| Assessment Category | Assessment Type | Description | Duration | Word Count | Weight (%) | Best of? | Pass Mark |
|---|---|---|---|---|---|---|---|
| Asynchronous Assessment | Report 1 | Production of an academic paper based on Primary Research | 0 | 2000 | 50 | No | 40 |
| Synchronous Onsite Oral Assessment | Presentation (Synchronous Onsite) 1 | Presentation of the primary research in the style of an academic conference presentation | 10 | N/A | 25 | No | 40 |
| Asynchronous Assessment | Poster 1 | Production of an academic style poster based on primary research | 0 | 1000 | 25 | No | 40 |
Assessment Matrix
| Assessment Type | Learning Outcomes | ||
|---|---|---|---|
| LO1 | LO2 | ||
| Report 1 | ✔ | ✔ | |
| Presentation (Synchronous Onsite) 1 | ✔ | ✔ | |
| Poster 1 | ✔ | ✔ | |