5B004B - Runway to Change 01 Sep 2026 - 31 Aug 2032 | Version 1

Associated Module Information

Module Code: 5B004B
Module Title: Runway to Change
Faculty: Faculty of Business and Creative Industries
Faculty Group: Fashion, Marketing and Photography
Faculty Sub Group: Fashion
Module Leader: Philip Harfield
Module Team: Sally Phillips, Emma Jones, Jennifer Whitney, Sofia Christidi, Lee Thomas, Torunn Kjolberg, Fiona Howells, Joanne Terrar Young, Steven Wright, Susan James
First Intended Intake: SEP 2026 Final Year of Intake: 2031
Date Closed:
Credit Value: 30 Credit Level: 5
Language: English
Percentage of Module Taught in Welsh: 30
Equivalent Module:
HECOS codes: 100075 - marketing
HECOS Code Weighting: 100

Document Version Information

Version 1
Valid From 01 Sep 2026
Valid To 31 Aug 2032

Module Aims

The main aims of the module are: 

  • To develop students’ strategic problem-solving abilities, particularly in terms of applying knowledge they have developed in previous modules to a larger strategic goal. 

  • To raise students’ awareness of the larger challenges facing society the impact of these on the professions they will be entering. 

  • To foster students’ ability to communicate and collaborate across disciplinary boundaries. 

Content Summary

Taught across multiple undergraduate programs, this module aims to develop students’ graduate attributes in an interdisciplinary context.  The module is deliberately broad in nature and is designed to enable students to articulate their transferable skill set. 

Students will be presented with a strategic challenge in line with one of the USW Accelerators.  Students will then work in interdisciplinary teams to develop a solution to the challenge set, presenting their solution as a project-based outcome.  

The specific challenge set and accelerator will change on a yearly basis, allowing the module to retain currency. 

Through completing this challenge, students will develop their ability to problem-solve and collaborate across disciplinary boundaries. 

Learning and Teaching Methods

Activity Type Hours
Practical classes & Workshops 54
Formative Assessment 2
Guided Study 184
Summative Assessment 60
Total Hours Selected 300

Learning Outcomes

# Learning Outcome
LO1 Apply disciplinary knowledge and understanding to address a larger societal challenge.
LO2 Demonstrate an ability to collaborate across disciplinary boundaries to present possible solutions to societal challenges

Module Requisites

N/A

Assessment Criteria

Assessment Category Assessment Type Description Duration Word Count Weight (%) Best of? Pass Mark
Asynchronous Assessment Student Choice The project outcome can be structured in a range of formats the student group chooses, including (but not limited to) long form text, film, creative outputs, media production, etc. Allowing students choice in assessment is inclusive by design, and using a group-based assessment allows students to evidence their collaboration and teamwork. The final submission will include the following: Group project management plan, which may include outlines of group work processes, meeting minutes, actions and review, along with clear analysis of the problem and suggested solutions. Visual output for presentation negotiated by the cohort. 0 N/A 100 No 40

Assessment Matrix

Assessment Type Learning Outcomes
LO1 LO2
Student Choice

Reading List

Essential: 

  • Krznaric, R. (2020) The Good Ancestor: A Radical Prescription for Long-Term Thinking. London: Ebury Publishing 
     

Supplementary: 

  • Barth, R.P., Messing, J.T., Shanks, T.R. and Williams, J.H. (eds.) (2022) Grand Challenges for Social Work and Society. 2nd edn. New York: Oxford University Press 
     

  • Krznaric, R. (2024) History for Tomorrow: Inspiration from the Past for the Future of Humanity. London: Head of Zeus. 

 

  • Porter, M.E. and Kramer, M.R. (2011) ‘Creating Shared Value: How to reinvent capitalism—and unleash a wave of innovation and growth’, Harvard Business Review, 89(1/2), pp. 62–77. 
     

  • Raworth, K. (2017) Doughnut Economics: Seven Ways to Think Like a 21st-Century Economist. London: Random House Business Books