BSc (Hons) Marketing (inc International Foundation Year)
01 Sep 2022 - 31 Aug 2028
| Course Leader | |
|---|---|
| Course Team | |
| Awarding Body | University of South Wales |
| Teaching Institutions | University of South Wales |
| Modes of Study | Full Time |
Document Version
| Version | 2 |
|---|---|
| Valid From | 01 Sep 2022 |
| Valid To | 31 Aug 2028 |
QAA Benchmarks
The course considers the following QAA benchmark statement: Business and Management (2015)
Educational Aim
Learning Outcomes
Course Structure
Level 3 Modules
| Module Code | Module Id | Module Title | Module Status | Credit Value | Module Type |
|---|---|---|---|---|---|
| QA0S001 | MOD012381 | Academic English | Running | 20 | |
| QA0S002 | MOD012382 | Academic Language in Context | Running | 20 | |
| QA0S003 | MOD012383 | Research Project | Running | 20 | |
| QA0S004 | MOD012384 | Applied Academic Skills | Running | 20 | |
| QA0S005 | MOD012385 | Humanities and Social Science in Action | Running | 20 | |
| QA0S008 | MOD012442 | Language & Skills for Academic Study | Running | 0 | optional |
| BS0S001 | MOD012389 | Management Fundamentals | Running | 20 |
Level 4 Modules
| Module Code | Module Id | Module Title | Module Status | Credit Value | Module Type |
|---|---|---|---|---|---|
| HR1SX1 | MOD011251 | People, Work and Society | Running | 20 | |
| BS1SX2 | MOD011253 | Becoming a Professional: Critical Enquiry | Running | 20 | |
| MK1SX1 | MOD011255 | Marketing and Consumer Behaviour | Running | 20 | |
| EB1SX1 | MOD011256 | Becoming a Professional: Enterprise project | Running | 20 | |
| PS1SX1 | MOD011257 | Principles of Supply Chain Management | Running | 20 | |
| BS1SX1 | MOD011258 | Economics, Law and the Business Environment | Running | 20 | |
| BS1SX2W | MOD011488C | Datblygiad Proffesiynol; Ymholi Beirniadol | Running | 20 | |
| MK1SX1W | MOD011500C | Marchnata ac Ymddygiad Defnyddwyr | Running | 20 | |
| MK1S05 | MOD013319 | Event Management Skills | Running | 20 | |
| MK1S06 | MOD013320 | Content Creation for Marketers | Running | 20 |
Level 5 Modules
| Module Code | Module Id | Module Title | Module Status | Credit Value | Module Type |
|---|---|---|---|---|---|
| PS2SX1 | MOD011309 | Project Management | Running | 20 | |
| MK2SX1 | MOD011342 | Digital Marketing: Tools and Techniques | Running | 20 | |
| MK2SX2 | MOD011343 | Creative Marketing Communications | Running | 20 | |
| MK2SX3 | MOD011344 | Skills for Market Research | Running | 20 | |
| MK2SX8 | MOD012934 | Professional Development Planning for Marketers | Running | 20 | |
| MK2SX9 | MOD012935 | Marketing Employment Experience | Running | 20 | |
| MK2SX7 | MOD012814 | Marketing in the Community | Running | 20 |
Level 6 Modules
| Module Code | Module Id | Module Title | Module Status | Credit Value | Module Type |
|---|---|---|---|---|---|
| MK3S86 | MOD008125 | Public Relations and Reputation Management | Running | 20 | |
| ST3SX1 | MOD011264 | Strategic Management | Running | 20 | |
| BS3DX2 | MOD011265 | Consultancy Project | Running | 40 | |
| BS3DX3 | MOD011266 | Critical Enquiry Project | Running | 40 | |
| MK3SX1 | MOD011348 | Professional Selling and Business Development | Running | 20 | |
| MK3SX3 | MOD013521 | Services Marketing | Running | 20 | |
| BS3DX3W | MOD011493 | Prosiect Ymholi Beirniadol | Running | 40 | |
| BS3DX2W | MOD011497C | Prosiect Ymgynghori | Running | 40 |
Teaching and Assessment
Learning and Teaching Methods
Employer Engagement
Means of Assessment
Learning Support
Course Exit Points
| Award | Criteria | Final |
|---|---|---|
| Bachelor of Science (with Honours) | 360 credits of which at least 100 must be at Level 6 or above, 120 at Level 5 or above, 120 at Level 4 or above and no more than 20 at Level 3 | Final |
| Certificate of Higher Education | 120 credits of which at least 100 must be at Level 4 or above and no more than 20 at Level 3 | Intermediate |
| Diploma of Higher Education | 240 credits of which at least 100 must be at Level 5 or above, 120 credits at Level 4 or above and no more than 20 credits at Level 3. | Intermediate |
Progression Route
MSc Strategic Digital Marketing MBA MSc Management And also a range of other specialist masters in procurement, logistics, human resource management, international business, and enterprise and project management.
Entry Requirements
Admission to the course is typically through the following qualifications:
Inclusive Curriculum Statement
The University of South Wales operates a policy of inclusive learning, teaching and assessment to ensure that all students have an equal opportunity to fulfil their educational potential. Course teams will have considered ways of designing out any potentially disadvantageous element of courses during the course design process. However some specific needs may remain, details about how to apply to have your needs assessed can be found at: http://unilife.southwales.ac.uk/pages/3040-disability-and-dyslexia-service/
Addendum for Delivery at a Partner Institution
N/A
Methods Of Quality Standards
N/A
Quality Of Standards Indicators
N/A